Like and follow Healthcare Consumer Excellence on LinkedIn


Discover insightful LinkedIn posts on Healthcare Consumer Excellence methodologies, seamlessly blending established marketing theories with an emphasis on the Healthcare and Life Science industry

Posts on LinkedIn

How to name individuals using Healthcare consumer products

How to name individuals using Healthcare Consumer products?

Are they "end-users," "patients," or "consumers"?

Healthcare consumer  journey

Navigating healthcare: A unique Consumer Journey

Consumer vs Customer vs Patient Journey, what are the differences?

Navigating consumer journeys through pain points but more importantly also through concerns

Empowering healthcare consumers to achieve their health-driven life targets

How to name individuals using Healthcare consumer products

Adopting a consumer-centric database and data model in healthcare


How to name individuals using Healthcare consumer products

When asking for data from a new healthcare consumer:

Treat it like a first date

How to name individuals using Healthcare consumer products

Striking the balance between legal and marketing, when working with consumer engagement